Domen Sedej and Maks Rotar are the founders of the Ghost Town brand, which they created in 2022 with the desire to create, connect, and build community.

Ghost Town operates at the intersection of fashion, sports, culture and community, with a focus on streetwear expression. They focus on thoughtful design, quality materials and versatility of pieces, while believing that the way a brand is presented and the world in which it exists is as important as the products themselves, which is why they place great emphasis on visual image and building brand and community identity.

They draw inspiration for their clothing and visual language from sports, music, architecture and pop culture, which they understand as key elements of connection. They are motivated by building an authentic, long-term brand that goes beyond just clothing and acts as a platform for connection, creative growth and development of the local scene. To this end, they collaborate with artists, athletes and creators such as Ian Hotko, Jacksy, Marko the Axe, Etcho, Kequetz, Meltdown,… In addition, they run the ON THE AUX DJ set series, which allows creators to present their musical selection and expression, and are developing a creative studio dedicated to graphic design, video production and event design.

ghosttown.si
@ghosttown_lj

Photo: Anja Smaka